Performance Summary
We make our greatest contribution to society by being good at what we do to ensure our continued success as a sustainable business. We are pleased to highlight the following achievements:
Experience
Management
10.3%
renewable fuel share in Europe CY19
35.6M
litres of water saved through our car wash PurWater reclaim systems in North America in FY20
3.2%
average electricity reduction each year in North America, since FY14
34.0%
reduction of coffee bean waste in North America in FY20
55.1%
reduction in robberies in Europe in FY20 since FY18
30.0%
of women on our Board of Directors in FY20
$11M+
in annual community investments in FY20
97.0%
of our U.S. employees signing our Light of Day ethics policy in FY20
31
external supplier sustainability assessment in Europe FY20
PERFORMANCE ACROSS OUR BUSINESS UNITS
Our Business Units enable us to meet our sustainability priorities, targets and ambitions. The section below shows some selected initiatives related to our sustainability focus areas, taking place across our various Business Units in North America and Europe.
CANADA
USA
EUROPE
QUÉBEC EAST AND ATLANTIC
Customer Experience
Our egg sandwich selection is now cage-free egg certified
We recently upgraded six carwash locations with water reclaim systems, cutting water use by 65% and soap use by 33%.
QUÉBEC EAST AND ATLANTIC
People
We're helping managers recruit and retain employees with new compensation models, a retention program, a scholarship program for new hires, and a referral program.
QUÉBEC EAST AND ATLANTIC
Community Engagement
We support a variety of health causes, including the Heart and Stroke Foundation (Atlantic) and Opération Enfant Soleil, which raises funds to develop high-quality paediatrics for children in Quebec.
QUÉBEC WEST
Customer Experience
Customers can now use our mobile app to find information on our EV network. We recently installed 5 EV charging stations on 3 sites, with 20 more on the way.
Upgrades to 12 carwash sites have reduced water usage by 20% per wash, and chemical use by 35%. More sites will be upgraded this year.
QUÉBEC WEST
People
In a pilot project, we trained store managers on how to hire and train new employees -- taking a “train the trainer” approach to developing our people.
QUÉBEC WEST
Community Engagement
We run fundraising campaigns and events to support several children's organizations, including the Children’s Wish Foundation, Opération Enfant Soleil and the Breakfast Club of Canada.
CENTRAL CANADA
Environmental Management
Our new Sustainability committee is encouraging office staff to adopt "greener" habits -- using reusable mugs and water bottles, alternatives to plastic bags, carpooling, avoiding unnecessary printing, and more.
CENTRAL CANADA
People
Our StreetArt Program brings together local youth and police officers to paint the exterior walls of our stores. This collaboration opens up conversations, builds ties, and has reduced crime in these communities.
CENTRAL CANADA
Community Engagement
Our Froster Active Kids program in Ontario helps fund athletics programs as well as initiatives that support youth empowerment.
CENTRAL CANADA
Community Engagement
In 2019, we received awards from Security Magazine, Loss Prevention Magazine and Crime Stoppers International for our work in security and crime prevention.
WESTERN CANADA
People
We've refreshed and rolled out our Gas Bar and food safety training to all store operators.
We launched our regional Women's Council and held our first annual National Women's Day event.
Our leadership team has taken a diversity pledge, and all corporate employees have taken our unconscious bias training.
WESTERN CANADA
Community Engagement
We are a major supporter of the Brenda Strafford women’s shelter foundation. Our annual investments help fund the shelter’s “store," where women can shop for essential items after leaving everything behind.
The showcased Business Unit examples have taken place over the last two fiscal years - April 30th 2018 to April 28th 2019 (referred to FY19) and April 29th 2019 to April 26 2020 (referred to as FY20)
FLORIDA REGION
Customer Experience
We've installed secure card readers on our fuel dispensers to prevent fraudulent skimming of customer credit card information
FLORIDA REGION
People
We set up our regional Women's Council and completed "Minus the Bias" training.
FLORIDA REGION
Community Engagement
We are involved with Feeding America and support local food bank operations.
FLORIDA REGION
Governance
During the COVID-19 pandemic, we sourced our PPE from established vendors that have met environmental, social and ethical sustainability criteria.
GRAND CANYON REGION
Customer Experience
Our Circle K Conserve program is available at 120 sites across Arizona: each time customers fill up, we invest in carbon reduction projects. We've partnered with Tucson Clean and Beautiful to support local tree-planting initiatives.
GRAND CANYON REGION
People
Our weekly internal newsletter engages employees by sharing positive customer comments, best practices, and recognizing employee contributions.
GRAND CANYON REGION
Community Engagement
In the last two years, we raised over $5 million for local charities.
GRAND CANYON REGION
Governance
Named MADD (Mothers Against Drunk Driving) Community Partner of the year.
GREAT LAKES REGION
Customer Experience
All Syracuse locations are now part of the Circle K Conserve program: each time customers fill up, we invest in carbon reduction projects. We've partnered with Onondaga Earth Corps to support community outreach, tree plantings and youth programs.
HEARTLAND
Customer Experience
To expand our renewable fuel offerings, we've added 15% ethanol blends to pumps at four different locations.
HEARTLAND
Environmental Management
With our 567 digital screens, we've reduced our printed in-store signage waste.
HEARTLAND
People
We've reduced robberies and improved safety and security at our stores through a number of prevention solutions, including remote locks, enhanced training and improved safety signage.
COSTAL CAROLINA REGION
Community Engagement
Annually, we contribute more than $250,000 to the American Red Cross.
NORTHERN TIER
Environmental Management
Several of our sites are part of the Minnesota Community Solar Garden program. To date, this project has reduced energy use by 18M kilowatt hours annually, equivalent to the CO2 emissions from 2,697 cars.
ROCKY MOUNTAIN REGION
Customer Experience
Our Circle K Conserve program is now available in 155 stores across Colorado: each time customers fill up, we invest in carbon reduction projects. We've partnered with Denver Groundworks to help plant trees, improve parks, clean up rivers, insulate houses, and more.
ROCKY MOUNTAIN REGION
People
We completed the Operations Excellence program at roughly 375 stores, decluttering and organizing back rooms to increase employee safety.
We set up the division's Women's Council to support the engagement, empowerment and education of our business unit's female team members.
SOUTH ATLANTIC REGION
Customer Experience
In 2019, we introduced new "better for you" choices -- organic, free of additives, low in saturated fat and vitamin enriched -- as well as Fair Trade coffee.
SOUTH ATLANTIC REGION
Environmental Management
We've switched to paper straws and eco-friendly gloves
SOUTH ATLANTIC REGION
People
We've enhanced safety at our stores by installing better security doors at our high-risk sites and implementing new cash handling policies.
SOUTH ATLANTIC REGION
Community Engagement
We donate to athletic and educational programs, youth camps and health initiatives.
SOUTH EAST REGION
Customer Experience
We've introduced organic beverages, fresh fruit, hummus and hard boiled eggs, probiotic water and better-for-you products throughout our stores. Plus, this year we're offering organic beers.
We upgraded equipment in 4 car washes last year, installed energy-efficient lighting, and are moving to friction washes that use less water.
SOUTH EAST REGION
Community Engagement
We invest to support local high school students with scholarships, and we support teachers with new vehicles and free fuel.
Our employees gave over 200 hours of their time to help raise awareness around human trafficking.
SOUTH EAST REGION
Governance
Working with our suppliers, we are moving to more energy efficient cooling systems and equipment for our new-to-industry and remodelled stores.
TEXAS
Customer Experience
Nearly 10% of our food options contain less or no trans-fat, GMO, gluten or additives.
We've upgraded 60 of 155 car washes over the last two years. Ten of our sites reclaim 80% of water used, saving 227 litres per vehicle -- or 15.9M litres per year.
TEXAS
Community Engagement
Every year, we invest in the Children’s Miracle Network, a non-profit organization that raises funds for children's hospitals, medical research, and community awareness of children's health issues.
TEXAS
Governance
We worked with a wholesale provider to reduce the number of deliveries per week for 219 stores, cutting vehicle kilometres travelled by 1.6M and reducing CO2 emissions.
Named the Top Retailer for Anheuser-Busch (beer brewing company) in North America.
WEST COAST REGION
Customer Experience
In 2019, we introduced vegan, vegetarian and fresh products in our stores.
WEST COAST REGION
Environmental Management
Reusable cups are offered at all our stores along with a discount.
We've implemented energy reduction initiatives to decrease our consumption by 10%
WEST COAST REGION
People
We launched an Emerging Leaders program for store managers and an Accelerated Leadership Program for middle management employees, helping our people develop their talents and build their careers.
WEST COAST REGION
Community Engagement
We support the Red Cross through coin donation boxes, fundraisers and blood drives.
The showcased Business Unit examples have taken place over the last two fiscal years - April 30th 2018 to April 28th 2019 (referred to FY19) and April 29th 2019 to April 26 2020 (referred to as FY20)
DENMARK
Customer Experience
By upgrading 12 carwash water cleaning modules, we're able to better clean and recycle the water, reducing water consumption by 75%.
DENMARK
Community Engagement
We support Julemærkefonden, a charity that helps children aged 7 to 14 who face bullying or loneliness.
DENMARK
Governance
At the start of the COVID-19 crisis, we rapidly secured 300,000 litres of ethanol to supply Danish manufacturers with suitable ethanol to make hand-sanitizing products.
ESTONIA
Customer Experience
Our new coffee beans are UTZ certified, and we are renewing our assortment of healthy food choices with additional low-fat items and vegan products
ESTONIA
People
Our recently launched "Act Safe" program has decreased work-related accidents by 75% and improved food safety practices.
Our award-winning “Stories from our Employees” campaign reaches out to potential workers by portraying life at the store and featuring the people who work for us.
ESTONIA
Governance
Winner of the Most Loved Retail Brand in Estonia
IRELAND
Customer Experience
Our new Pulled Oat Burger is 100% vegan, non-GMO, additive and soy free. High in protein and low in saturated fat, it has a reduced water footprint -- 137 litres vs. 1,496 litres for a beef burger.
We launched the first public Compressed Natural Gas retail site in Dublin Port. To date, we've removed 18.5 tons of CO2 from fuel sales by replacing diesel with CNG.
IRELAND
People
Our new health and wellness program provides support through an interactive app, on-site classes, and activities such as organized walks and wellness and nutritional talks.
We work with local welfare associations to offer jobs that help people get back on their feet.
IRELAND
Community Engagement
We've partnered with the Jack & Jill Children’s Foundation, which offers support, advocacy and in-home nursing services to families with young children who have a significant neurodevelopmental delay. In the last four years, we raised over $600K through various initiatives.
IRELAND
Governance
We’re partnering with suppliers to find mutually beneficial energy- and waste-saving opportunities -- such as reducing delivery frequency.
LATVIA
Customer Experience
We are developing our EV charging station network to give customers more opportunities to charge their electrical vehicles.
LATVIA
Environmental Management
With our "Sell out" program, customers can buy food items nearing the end of their shelf life at a discount, reducing our food waste.
LATVIA
People
Our new, catchy training videos and easy-to-use reference tools have significantly increased health and safety awareness among our employees and improved food safety practices.
LATVIA
Community Engagement
For the last two years, through our campaign with specially marked coffee cups, we matched customers' donations to raise money for PLECS, a non-profit organization that helps find families for orphans.
LATVIA
Governance
Before opening a new store, we always consult with our business partners, the municipality and local opinion leaders.
LITHUANIA
Customer Experience
We've partnered with IONITY to offer additional electric vehicle charging options to our customers.
LITHUANIA
Environmental Management
Our stores run on 100% renewable energy, which comes from wind, solar and biomass sources.
LITHUANIA
Community Engagement
Our stores run on 100% renewable energy, which comes from wind, solar and biomass sources.
LITHUANIA
Governance
Received the Most Transparent Company Award in 2019.
NORWAY
Customer Experience
We've reduced salt in our served food items -- 70% less in our hamburger buns, 30% less in our cooked ham, and 40% less in our chicken salad.
Partnering with Internet and TV provider Telenor, we're offering a discount on our home EV charging solution to customers in over 6,000 apartment building clusters across Norway.
NORWAY
Environmental Management
Through our "Too Good to Go" program, customers can buy food items nearing the end of their shelf life at a discount, reducing our food waste.
NORWAY
Community Engagement
We are a major contributor to the Pink Ribbon initiative, a breast cancer research organization.
NORWAY
Governance
Winner of the Sustainable Brand Index in our sector for four years in a row.
POLAND
Customer Experience
We are working with Tesla to install EV chargers at select stations in our network.
POLAND
Environmental Management
We've started using compostable straws and are moving to more sustainable food packaging.
POLAND
People
Among our health initiatives, in our recent 100-day challenge, employees increased their average number of steps by 300%.
POLAND
Community Engagement
In collaboration with the Polish Red Cross, we work to raise children’s awareness of road safety through educational programming, reaching more than 50,000 young children to date.
Working with the Polish Red Cross, we helped provide and deliver 5,000 packages with basic food products to seniors in need during the COVID-19 crisis. We also provided 5,000 litres of fuel to Red Cross volunteers to deliver the packages.
RUSSIA
People
Our “One Team, Growing Together” Retail Summit provided an opportunity to communicate our business strategy and rally our people around a common goal.
We've developed programs to increase our hiring of people with disabilities.
RUSSIA
Community Engagement
Some 500 children under the age of 15 attended our Young Pedestrian road safety school event, where they got to drive real vehicles on a track with professional instructors. About 1200 children also took part in a road safety drawing contest.
RUSSIA
Governance
When remodeling our stores, we engage our employees to discuss the social benefits of our site offerings.
SWEDEN
Customer Experience
We've increased the number of truck diesel and full-service stations offering biodiesel and HVO (Hydrogenated Vegetable Oil) fuel. We now have biodiesel at 21 sites and HVO at 38 sites.
SWEDEN
Environmental Management
Our plastic coffee packs are now made from compostable sugarcane-based polyethylene.
SWEDEN
People
We work with local authorities to recruit and offer store roles to new immigrants.
SWEDEN
Community Engagement
We support the Friends in Sweden foundation in their efforts to stop bullying and discrimination among children and young people.
The showcased Business Unit examples have taken place over the last two fiscal years - April 30th 2018 to April 28th 2019 (referred to FY19) and April 29th 2019 to April 26 2020 (referred to as FY20)
Discover more about our sustainability development